Graphic Design & Video Production
In this role I worked within the Media Technology & Production department in Perelman School of Medicine at the University of Pennsylvania to create video content for online learning and provide any other media production needs the school required.
Promotional Videos
In my role at Penn Medicine, I captured and edited videos showcasing groundbreaking medical advancements, effectively promoting Penn Medicine's innovations and research to a wider audience by distilling complex medical knowledge into engaging content.
Graphic Design
Alongside video production, I contributed to a variety of other design projects the School of Medicine to promote the brand and mission of educating current and future physicians as well as their patients — including infographics, event flyers, presentations, posters, and more.
Online Learning
I also produced educational videos for fully online courses as well as asynchronous content to augment classroom curriculum for medical school students and physicians.
In this position I was responsible for the entire production process including filming, editing, motion design, color correction, audio mixing, and uploading the final deliverable. I worked with a variety of different environments and sources when capturing and editng instructors such as studio recordings, in-person lectures, and remote presentations.
Designing for Education
In this role it was important to balance the concise delivery of information with visual design to bolster engagement and maintain brand identity, emphasizing information hierarchy and best practices for different forms of data while also using clean, consistent styles that communicated the organization's values and position as a global leader in healthcare.
Open Online Courses
In addition to credit bearing courses, I edited videos for Penn Medicine's MOOCs on Coursera, designed for a broad audience of self-motivated learners. These courses have attracted tens of thousands of enrollees and rank among the most popular and highly rated on the platform.
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